Co-founder and Chief Strategy Officer
Tina Simpson, JD, MSPH
Tina is an attorney and strategist with over a decade of experience navigating the tangled terrain where technology, regulation, and operations intersect. She began her legal career as an Assistant Attorney General for the North Carolina Department of Justice, representing the state’s Medicaid program, the Office of the State Treasurer, and several licensing boards.
Since then, she has served as Chief Compliance Officer for a health data analytics company (Emtiro Health, LLC), serving what is now one of the largest nonprofit health systems in the United States, and as a strategic advisor to providers and digital health companies operating in highly-complex, and regulated markets.
Turning compliance into strategy
What sets Tina apart, is her ability to make complex, open-ended compliance and data governance requirements not just understandable —but actionable. She is especially experienced skilled in at helping organizations interpret and implement regulatory mandates in ways that align with both strategic goals and day-to-day operations.
Tina’s work is grounded in a belief that fair competition and access to opportunity are essential to a well-functioning marketplace. She is driven by a desire to level the playing field for organizations doing meaningful work, especially those operating without the advantage of enterprise-scale resources.
A “Double Tar Heel,” Tina received her J.D. and MSPH degrees in law and public health from the University of North Carolina at Chapel Hill. She splits her time between Bordeaux, France, and Chapel Hill, North Carolina.
When not working with clients, you can find Tina searching for the best croissant and hot chocolate or browsing bookstores.
Certifications
Certified Information Privacy Professional, CIPP/US (IAPP, 2025)
Admitted to North Carolina State Bar (2008)
Adjunct Professor, UNC Gillings School of Global Public Health
Bring us the Mess
Complex systems, unclear requirements, competing priorities- whatever the challenge, we specialize in turning confusion into clarity.
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About Us
We make technology solutions and innovations more accessible, comprehensible, and sustainable – enabling organizations to thrive in complex, regulated environments.
We work across disciplines to untangle IT, compliance, and operational complexity. Our solutions are bespoke, holistic, and practical. From infrastructure and compliance, to implementation and change management, we solve difficult problems for organizations doing meaningful work, navigating the messy intersections of technology, compliance and operations.